Plan Your Next Corporate Bonding Session — In the Dead of Winter
Imagine if your yearly company retreat was a camping trip—in subzero temperatures. For one Swedish company, it is.
While the prospect of trudging through the snow might not sound like a particularly cozy corporate bonding experience, Stockholm-based Fjällräven, which makes camping equipment and hiking apparel, says it’s a great way to build their employees’ confidence in the outdoors— which also helps them excel at their jobs, and in turn, helps the company grow.
